A Study on Credit Appraisal System of C2C E-Commerce

نویسندگان

  • Jiangang Pang
  • Zhiying Liu
  • J. G. Pang
  • Z. Y. Liu
چکیده

In the virtual network environment, the C2C e-commerce has some problems in product quality, service, credit speculation. At present the credit appraisal system offered by domestic C2C ecommerce website ensures the network security to a certain extent while it has some problems in identity verification, evaluation rules and model, credit of buyers and sellers and so on. Focused on the largest national C2C shopping website—Taobao, this article mainly analyzes the present situations and problems of the credit appraisal system, puts forward some improved suggestions of the real-name authentication, credit and transaction appraisal rules and so forth, and then establishes improved credit appraisal system.

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تاریخ انتشار 2014